Strange Alchemy
Ernie Schenck, John CarstensEvery week, we go deep on creativity. With a consistently over 60% open rate, Strange Alchemy is a must read for over 5,000 readers in 51 countries. It's not magic. It's not science. It's creativity.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 314 | Founded | 4 years ago | Last Issue | 13 days ago |
| Active | |||||
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strangealchemy1.substack.comLatest Issues
How Radio Got To Be The Chernobyl Of Advertising.
We’re all so quick to talk about disruption. Netflix, Apple, Hulu, and Amazon are disrupting film and television. Silicon Valley can’t blink without disrupting something. Journalism, music, art, literature, all of it is being slipped from i...
Is Jim Jones The Father Of Modern Branding?
In 1978, a self-styled religious leader named Jim Jones convinced over nine hundred people to leave their lives behind, follow him to a patch of jungle in Guyana, and drink cyanide-laced punch on his command. They called the settlement Jone...
What Rick Rubin Doesn’t Tell You
When The Creative Act: A Way of Being came out, I gave it to six people. All six were creative professionals. All six loved it. Not one of them made better work because of it. I’ve been trying to figure out why ever since.
I think I know n...
I Feel Bad About My Penmanship.
And the troubling thing is, I'm not sure there's anything I can do about it.
For most of my adult life, I had perfectly serviceable handwriting. Not elegant, mind you. I was never going to be one of those people whose grocery lists look li...
There's A Road To Failure. It's Called Plan B.
“I’m going to be an actress.”
“I’m going to be an actress.”
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Strange Alchemy.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Ernie is an advertising creative director, writer, columnist for "Communications Arts" magazine and the author of "The Houdini Solution: Put Creativity and Innovation To Work by Thinking Inside The Box"
Writer. Humanist. Chief Creative Officer. In conversation with the machines while they're still listening.
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