TAPPED IN
Byron StewartRecognizing the content, trends, and products driving today's culture. It's always better to be “in” than “out.”
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 86 | Founded | 2 years ago | Last Issue | 10 days ago |
| Active | |||||
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tappedinculture.substack.comLatest Issues
SOCIAL TV 2.0 IS HERE
+Nike steps up in the World Cup brand wars, Instagram launches a subscription service, A24's Backrooms social is pretty good , Knicks spark a cultural moment & more
What's up, everyone! If you're anywhere near New York right now, you alrea...
The 9-Year-Old Artist with the Best Social Rollout in Music
- Balenciaga's dummy Instagram Account, World Cup creators, New York Knicks social buzz, and more.
What’s good, people! The energy in New York is crazy right now! The Knicks are in the Finals for the first time since ‘99, and my timeline h...
The Algorithm Doesn't Care About Your Followers
- Nike and adidas battle for the World Cup, the 1st professional live sporting event captured on iphone, CapCut just folded itself into Gemini, and much more.
What's good, people! Hope the long weekend is treating you right. Unfortunately,...
NFL Schedule Release Day Is the Social Super Bowl
- A cheesesteak shop turned a Knicks sweep into a marketing playbook, YouTube doubles down on creator shows, and TikTok wants in on travel.
What's up, everyone! Over the last couple of years, the NFL has transformed schedule release day in...
Issa Rae's TikTok microdrama 'Screentime' pulled 45M views in a month"
+Meta Glasses content is thriving on social
What’s up, everyone! I’m diving into Issa Rae’s TikTok microdrama “Screentime” pulling 45M views in a month. Hollywood is paying attention, brands are paying attention, and the format is becoming...
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| Subscribers | Engagement | 71 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
NYC-based culture marketer passionate about creating cool stuff for cool brands. I'll help you stay on top of the latest trends in social media, fashion, and lifestyle.
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