Reletter
Artwork for The Average Entrepreneur

The Average Entrepreneur

Jerry Everett

Business-building help for the average entrepreneur. Nothing about VC funding, pitch decks, or hyper-growth startups. Just education & encouragement for the rest of us.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues120Founded3 years agoLast Issue4 days ago
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Artwork for The Average Entrepreneur

Latest Issues

How to ask "The Five Whys" - The Art of the Ask

First, a background for those Average Entrepreneurs who have not heard of “The Five Whys”:

“Sakichi Toyoda developed the Five Whys within the Toyota Production System as a lightweight way to trace problems back to their root cause by repea...

4 days ago

AOx3 - The Art of the Ask

Learning situational awareness from first responders

When a first responder arrives on the scene of an accident with casualties, they ask a series of questions to establish the orientation of those involved. They use the following framewor...

11 days ago
Paid

First, Set the Context. (The Art of the Ask)

There’s a power dynamic at play in almost every question. Level set, first.

I was reminded this week of the importance of context. It’s a prerequisite to asking good questions.

19 days ago
Paid

A Birthday Ask

Borrowing some alleged advice from Saint Benedict via Nigel Marsh.

Today is my birthday. So indulge me in an “ask”:

a month ago
Paid

Finding the Trigger

Not the firearms kind. The switching kind.

If you’re an Average Entrepreneur, you’ve been indoctrinated to love the problem. Not your solution.

2 months ago
Paid

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  • Jerry Everett

    Enterpreneur. Engineer. Executive.

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