Unlocking Global Growth explores how B2B companies can expand their reach, attract and retain international users, and increase their global revenue
Platform | Substack | Pricing | Only free issues | Publishes | Weekly |
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Issues | 15 | Subscribers | Read | global10x.substack.com |
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There’s a classic Harvard Business Review article that recommends articulating your company strategy in 35 words or less.
Much of the effort in pursuing international revenue growth for B2B SaaS companies centers on removing friction from the path of customers that actually want to pay for your product.
Localization teams need to stop attempting to justify their existence. No Marketing or Legal or Engineering team tries to prove its worth for meager headcount increments or even maintaining status quo.
Box has carved a successful space for itself in the crowded cloud storage market as an Enterprise player, catering to the complex security and storage needs of large organizations around the world. How effective has their international grow...
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The writers behind this newsletter.
Kevin writes about International Growth - how B2B companies grow their international customers and revenue. Kevin has experience driving international product strategy at Dropbox, Microsoft and Nitro.
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