New View
Michael WallaceNew View explores bold ideas, unconventional wisdom, and the mindset shifts that drive success in business and life.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 90 | Founded | 2 years ago | Last Issue | 2 days ago |
| Active | |||||
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mjwallace.substack.comLatest Issues
Do You See the Stranger in Yourself?
Several years ago, I found an old notebook filled with goals, plans, and promises I had made to myself.
Reading it was unsettling.
Not because the goals were unrealistic. Because the person who wrote them felt like a stranger.
He sounded...
The Weight of the Room
I sat across from a CEO last week who runs a company of about two hundred people. We were deep into a conversation about strategy when he stopped, set down his coffee, and said something I haven’t been able to shake.
“Mike, my people are s...
Every Visionary Looks Dangerous Before They Look Obvious
On May 31, 1999, Barron’s ran a cover story called “Amazon.Bomb,” questioning whether Jeff Bezos had any idea what he was doing. Amazon was burning through cash, the business model made no sense to serious Wall Street money, and Bezos was b...
We All Want to Believe in Santa Claus
When I started this newsletter in January of 2025, I approached it the same way many people approach starting something new:
I tried to learn as much as possible first.
As someone who had written many articles in the past but never consis...
The Theater That Saves Itself by Becoming the Town Square
This week, my wife and I met up with several of our adult children and one of their girlfriends at a local bar before heading to the movies.
It was a Monday night.
Nothing extraordinary. A few wings. A burger. A couple of drinks. Good con...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for New View.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Creative Strategy Consultant & Coach for Founders, Creatives & Career-Changers | Clarity • Confidence • Growth
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