The Creators Blueprint
David OlusegunDiscover how top creators, celebrities, and CPG entrepreneurs build real wealth through brand ownership, strategic partnerships, and blueprint-worthy business moves. Subscribe for FREE now!
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 165 | Founded | 5 years ago | Last Issue | 18 days ago |
| Active | |||||
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creatorsblueprint.coLatest Issues
PepsiCo Paid $1.9 Billion For Poppi. 18 Months Later It Has Written The Bonus Down From $278 Million To $12 Million.
I have written about Poppi in this newsletter more times than almost any other brand.
I have written about Poppi in this newsletter more times than almost any other brand.
The Family That Built Canada’s Answer To Sephora Just Bought Boots
On Wednesday 7 October, the Weston family agreed to buy Boots for $8.9 billion.Most of the coverage has run it as a straightforward ownership story.
On Wednesday 7 October, the Weston family agreed to buy Boots for $8.9 billion.Most of the...
Scarlett Johansson's Skincare Brand Just Closed. Rhode Launched 3 Months Later And Sold For A Billion
Scarlett Johansson’s skincare brand The Outset announced it is winding down this week, after four and a half years.
Scarlett Johansson’s skincare brand The Outset announced it is winding down this week, after four and a half years.
“We’re Growing 60% And I’ve Never Been More Broke.” The Cash Trap That Kills More Consumer Brands Than Bad Products Ever Will.
Here is what landed in my inbox this week:
Here is what landed in my inbox this week:
Something is changing on 1 October
Hey there,
A short note about something changing on 1 October.
From that date, The Creator’s Blueprint moves to a paid subscription for most of what I publish.
Here is exactly what that means.
Paid subscribers get 2 posts a week.
The f...
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Authors
The writers behind this newsletter.
Consumer Brand Builder and Investor | Building and investing in CPG and celebrity-led brands | Founder & GP, Aiye Growth Ventures
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