The Fanbase Builder
Carlo KiksenFree strategy newsletter for music artists.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 252 | Founded | 4 years ago | Last Issue | 8 days ago |
| Active | |||||
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newsletter.thefanbasebuilder.coLatest Issues
Better ways to spend €100 than on ads in 2026
If you are not a subscriber of The Fanbase Builder, join 1.000+ artists, creators, and music industry executives who receive it for free.
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Let’s dive into today’s topic:
Better ways to spend €100 than on ads in 2026...
Don’t clone your own voice
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Let’s dive into today’s topic:
Don’t clone your own voice
Regulators worldw...
Entertain media with creative PR
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Let’s dive into today’s topic:
Entertain media with creative PR
Three campa...
Not all listening is the same
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Let’s dive into today’s topic:
Not all listening is the same
There is a dif...
FOMO works and that’s a problem
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Let’s dive into today’s topic:
FOMO works and that’s a problem
Limited merc...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Fanbase Builder.
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
My work sits where brand, culture, and marketing meet, blending the "why" of sociology with the "how" of communication science. I call it fandom strategy, or cultural strategy if that lands better.
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