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The FoundHer Files

Lindsay Pinchuk

Weekly deep dives on marketing, entrepreneurship and building a business for women business owners 40+. No fluff. No gatekeeping. Just what works, because at this age, we're better together.

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Substack
PricingFreemiumPublishesDaily
Issues126Foundeda year agoLast Issue47 hours ago
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Latest Issues

Everything I Needed to Succeed in Business (and in Life) I Learned at Summer Camp, Part 2

This is part two of a four part series here on The FoundHer Files about the lessons I actually learned at camp, and how every one of them still shows up in the way I run my businesses today. If you missed the first one, on self-reliance and...

47 hours ago
9
2

Deep Dive: The customer-to-collaborator sequence

Including the exact steps and the outreach template I use every time

The best collaborations I’ve ever had didn’t start with a pitch, they started with a purchase.

3 days ago
3
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The most underrated networking move you’re not making...

Photo by Hey Beauti Magazine on Unsplash

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I want to tell you the networking strategy most people are completely overlooking.

Be a real customer first.

I know. It sounds almost too simple. But I’ve watched this work over and...

5 days ago
5

Everything I Needed to Succeed in Business (and in Life) I Learned at Summer Camp, Part 1

Author, Lindsay (Spolan) Pinchuk on her first bus ride to camp in 1988.

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Before I get into today’s story, I want you to know why I am writing this series.

I realized something important while driving my daughter to camp thi...

9 days ago
20
6

I didn’t pitch Target. They pitched me. Here’s what my team built that made them call.

Here's what it teaches about building partnerships that find you and the framework you can use to build it for your own business.

Ann Wessing was an employee for Target, and in 2012, she called my company. We didn’t pitch Target. They pitc...

10 days ago
7
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  • Lindsay Pinchuk

    Lindsay Pinchuk turned a $500 investment into a 7-figure acquired business, now she helps women business owners 40+ do the same through Dear FoundHer..., a top 0.5% podcast and networking community built on her Marketing Made Simple framework.

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