Breaking Static
John RougeuxEssays on the logic behind sound strategy.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 97 | Founded | 2 years ago | Last Issue | 8 days ago |
| Active | |||||
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breakingstatic.substack.comLatest Issues
The Most Important Narrative in the World
All the talk this past week about the need for an AI slowdown has me asking myself the following question: "Why, Anthropic and OpenAI, with all your resources, have you failed to control the narrative about the very technology your companie...
How I Use AI with My Clients: 4 Principles for Responsible Consulting
I have long been cautious about the role of AI in a consulting practice. The role of the consultant is to provide unique expertise and perspective that the client wouldn’t have access to otherwise. Such expertise and perspective often help...
The Reaction Paradox
“We were never really going to win.” I was catching up with a friend of mine this week, and that was one of the first things he said. He was telling me about the company he used to serve as the CFO. Used to being the key phrase, because he...
The Real Reason Customers Aren’t Sold On Your Latest AI Innovation
There are a thousand things you can do to gain new customers. Improve sales conversion rates, increase brand awareness, change pricing, offer incentives, better marketing copy. But there’s one thing underneath all this that you might be ove...
Can Positioning Fix Weak Revenue?
“We need better positioning.” Someone on your team might insist, in the hopes that such an effort will be of benefit to one of your products. Fantastic. Are they right?
Here’s another question for you:
Burger King just revamped the Whopp...
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Authors
The writers behind this newsletter.
I'm the founder of Flag & Frontier, a strategic narrative advisory practice for mid-market executive teams. Based in Colorado Springs, CO.
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