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The True Business of Sports

Michael Broughton

What the business of sports is doing and what it should be doing...

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues100SubscribersRead sportbiz.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Midweek Musing - Damn Lies and Statistics

There are a few data points I really struggle with nowadays. Perhaps my biggest pet peeve is GDP.

8 days ago
6
4

Forgive me for repeating myself...

The Unofficial Partner WhatsApp group has been doing what it does best this week: collectively losing its mind over the introduction of picture-in-picture adverts around scrums in the current Six Nations coverage.

25 days ago
6
1

Girl Math for Sports Investors

I was on social media and watch this video that resonated. Most likely if you are middle aged and doom scrolling you may have seen it too…but just in case here is the link: Please Pray for Tom - Jeff Foxworthy

a month ago
19
9

The Rise of the New Sports IP

Everyone has a deck that starts with: “Shorter. Faster. More social. Built for Gen Z.”

a month ago
13
8

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Authors

The writers behind this newsletter.

  • Michael Broughton

    The Translator. Sports Finance Leader & Investor. I marry the commercial world of sports to the world of finance. I peel back what is really happening beneath the headlines and the impact it will have on the industry we love.

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