The Write Road
Steve MaurerLearn writing in general and copywriting in particular from a 15-year veteran in the business. As a successful B2B copywriter, I want to show you how to create content and copy that works. Let's walk the road... together
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 31 | Founded | 3 years ago | Last Issue | 4 months ago |
| Active | |||||
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thewriteroad.substack.comLatest Issues
The Write Road: An Unexpected Christening
Well, the old “Green Monster” got christened about three weeks ago. Actually, twice in as many weeks.
So, I’m guessing it’s been doubly blessed. 😊
No, the Green Monster isn’t a fancy boat or extravagant ocean liner. It’s my rusty old wor...
The Write Road: Thanksgiving Day Thoughts
Yesterday... at 4:30 am... we pulled out of the driveway to make the three-hour drive over the mountains to LIttle Rock UAMS one more time and for the last time this year.
It was quite a different mood from the first time Mary and I made t...
The Write Road: Stranger in a Strange Land
That’s pretty much how I felt when I signed up for a LinkedIn account back in 2013. Glancing around the unfamiliar social media platform, I easily surmised I wasn’t in Facebook Land any more.
There were no “farm villages” on which to raise...
The Write Road: Of Triggers and Trigger Events
So yesterday, I was driving down a beautiful tree-lined street here in town when a “feeling” washed over me. I was on my way to run an errand for Mary and it caused me to pause, perhaps a little too long, at a stop sign.
(I surmised that b...
The Write Road: LinkedIn Profile Mistake #2
The About section is where the arctic winds blow strongest for many writers. Writing their headline, as we discussed here, gives them the chills.
Writing The about section?
Freezes them to the bone.
Often that happens because they don’t...
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| Subscribers | Engagement | 68 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Steve is a full-time B2B copywriter and has freelanced for 15+ years in the industrial sector. He works with clients around the globe, across the US and Canada and in some small towns. Steve also mentors new copywriters in the ways of the word.
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