UNCX | The Age of Entanglement
Michael CooperHow humans, brands, and intelligent systems are reshaping each other in real time. Free.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 127 | Founded | 4 years ago | Last Issue | 4 days ago |
| Active | |||||
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uncx.substack.comLatest Issues
AI and the Inverted Funnel
Personal Digital Wallets and Agentic Commerce Will Turn Marketing Inside Out.
By Michael Cooper | UNCX & The Age of Entanglement.
The Age of Entanglement is now, when identity, technology, institutions, and interfaces are no longer sepa...
Living With the Machines
Produced by Perplexity
Today, in what I call the Age of Entanglement, brands are more than just identities we create. They have become inference engines that both people and machines learn to complete.
Living With the Machines:...
Reckoning with the Machine
A reckoning between tech and culture
This essay moves beyond my usual dives into identity and consumer strategy, exploring the wider collision between tech, culture, and autonomy.
We don’t need a showdown between humans and AI....
AI Agents Lose Moral Compass
Most sales pitches for AI agents are simple: one AI is good, many working together are better.
But new research by Anthropic highlights a big concern. Teams of AI agents can be more effective, but working together can stray further fr...
AI and Your Two Selves
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We’re living through a quiet revolution.
Artificial intelligence is now part of our everyday environment, having matured from being a set of tools we use sometimes to something quietly shaping what we see, and how we mak...
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Authors
The writers behind this newsletter.
Experience strategist explaining new relationships between consumer identity, intelligent interfaces and AI, and brands
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