
A little fashion, a little other stuff.
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 42 | Founded | 4 years ago | Last Issue | a month ago |
| Active | |||||

Max Cohen went from antiquing with his mom to helping the beloved mall brand find a new way forward.
Deep in the bowels of the Gap Inc. building in Tribeca is a vast, industrial space that houses the company archives. Most of the room is f...
A new style of dressing embraces earthy colors, soft silhouettes, and natural fibers.
Like so many men, it took Anthony Nguyen some time to find his style. He’s gone from J.Crew and GQ to Hypebeast and clothing drops to workwear and gorpco...
Why have designers dropped theme-based collections?
What makes a good fashion collection? A heady, thought-provoking concept or shrewdly-designed, desirable clothes?
A conversation with Jake Woolf on a shared shirting obsession.
This is a collaborative post between Max Berlinger (that’s me!) and Jake Woolf. Subscribe to either newsletter to read the post in full!
An afternoon checking out the new spring collections yields mixed results.
It’s amazing what a salesperson at a fancy store will tell you, if you just ask.
Subscribers, engagement, traffic and sponsorship for Add 2 Cart.
| Subscribers | Engagement | 74 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Strange clothes for strange times.
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