Let's talk about how a community impacts business growth! \ud83e\udd29
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 210 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||
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yuriilazaruk.substack.comLatest Issues
Why Community Data Alone Isn't Enough To Prove Business Impact | Community ROI with Mark Birch
⚡ TL;DR (the full deep dive blog post is below):
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Community ROI is a chain, not one magic number: Mark’s C1–C2–C3 framework connects business outcomes (C1) to community signals (C3) through the bridge metrics in between (C2).
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Y...
Turning Community From A Cost Center Into A Growth Engine | Community ROI with Max Pete
⚡ TL;DR (the full deep dive blog post is below):
- Use leading and lagging indicators together: engagement can show whether a program is working now; retention, product usage, renewals, and expansion tell you whether it ultimately ma...
The Now And The Future Of Community Industry | Community ROI with Erica Kuhl
⚡ TL;DR (the full deep dive blog post is below):
- Translate before you evangelize: executives do not need more community terminology; they need to understand how your work affects retention, adoption, expansion, advocacy, or cost-to...
How Community Ambassadors Create Real Business Value | Community ROI with Sam Sorscher
⚡ TL;DR (the full deep dive blog post is below):
- Do not confuse activity with impact: a meetup, challenge, ambassador program, or education initiative matters only if you can explain what behavior it changes and why that behavior m...
How to Build Community Programs That Actually Grow the Business | Community ROI with Alexis Brown
⚡ TL;DR (the full deep dive blog post is below):
- Build the minimum useful community first: give people a reliable place to ask questions, find answers, and learn from each other before adding programs, events, gamification, or advo...
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Authors
The writers behind this newsletter.
Online community strategist with Clocktower Advisors. Learn more at clocktoweradvisors.com
I focus on how community integrates into go-to-market systems. Previously built and scaled community at Asana and Evernote. Author of The Community Code.
Founder of A Chief of Staff. Host Mixers for CoS in NYC.
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