Reletter
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The twice-weekly briefing for the operators, founders, and partners shaping modern DTC.

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues119Founded7 months agoLast Issue4 days ago
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Latest Issues

Have You Had Your Say on the Best of 2026?

You’ve probably heard already… The 1800DTC Wrapped Awards are live and voting is a week from closing. If you haven’t, well, this is your last chance to get in on it.

We know how crucial the right tech stack is for scaling (trust us, it...

4 days ago
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1M units sold in four weeks, beauty hydration mixes, and food flying off the shelves...

What’s up DTC fam,

October is rolling, and we’ve got some tasty brands ramping up for BFCM.

Shall we?


Merchandising your storefront shouldn’t require an engineering ticket.

Layers replaces your search box, collection sorting, an...

6 days ago
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$275.1B In Holiday Sales, Magic Spoon Refresh, And A New Wellness Category

Welcome back DTC fam,

We’re officially one month out from one of the biggest spending seasons of the year.

And holiday forecasting is looking a bit wild…

More on this in a bit, let’s get into it:


Recruiting affiliates shouldn’t...

11 days ago
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1

$6.4M to Speedrun Soda, New Brands Enter Whole Foods, DTC Ops Lunch + Learn

This last stretch of the year is a prime time for food brands, new recipes, and launches. And we’re seeing it.

And more launches and products mean more complexity inside the business. Hopefully this edition will help with that.

Let’s get...

13 days ago
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$200k selling cups, Sephora joins TikTok Shops, and brews + olive oil collabs

Welcome back DTC fam,

Things are moving fast with TikTok Shops. Excited to see where DTC brands take it.

Let’s get to it:


Connecting with the right audience is one of the hardest parts of growing a DTC brand.

You have the prod...

18 days ago
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Key Facts

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Audience Metrics

Subscribers, engagement, traffic and sponsorship for 1800Hotline.

SubscribersEngagement76Monthly Web Visits
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Authors

The writers behind this newsletter.

  • Zach Bingham

    built + exited | commerce/content/community | building @1800dtc

  • Sherese Brink

    I enjoy Fried days!!

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