Brand & Marketing Strategy Breakdowns
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Founded | a year ago | Last Issue | 7 days ago |
| Active | |||||
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thebrandblueprint.substack.comLatest Issues
How Gen Z Killed Millennial Minimalism
Happy Wednesday!
Today I want to talk about packaging because we are in the middle of a pretty massive shift in what makes a brand look “cool”.
The Brand Blueprint is a reader-supported publication. To receive new posts and support my wor...
What 10,000 Hours of Content Taught Me About the Algorithm
Everything I’ve learned from 4 years & more than 10,000 hours of making content.
Happy Sunday!
How BÉIS Built A $210M Challenger Brand
Happy Wednesday!
Today I want to talk about the success of one of my favorite brands, BÉIS, which was just acquired by Samsonite in a deal valuing the company at $210M.
The Brand Blueprint is a reader-supported publication. To receive new...
How To Build Word Of Mouth Into Your Product
Happy Wednesday!
I hope everyone’s having a great week and surviving the heat.
The Brand Blueprint is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
People always as...
How To Build A $50M Brand With 7 Employees: Hulken’s Strategy
Happy Wednesday!
Today I want to break down one of my favorite consumer brands as both a marketer and a consumer.
The Brand Blueprint is a reader-supported publication. To receive new posts and support my work, consider becoming a paid su...
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The writers behind this newsletter.
Brand & marketing strategy insights from founding & investing in consumer brands + building AvidAI.
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