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fashion tech that makes sense for your everyday life

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Latest Issues

The internet finally got a fitting room. Google is the landlord.

1909: Selfridges opens the first fitting room in London. The retail industry calls it reckless. Conversion skyrockets. Within a decade, every department store in the world has one.

2026: Google shuts down Doppl and moves virtual try-on int...

24 days ago
3
1

Nobody Told You You'd Be Juggling Clocks

Stumbling across a YouTube video titled The Single Biggest Reason Why Startups Succeed was exactly the bait I needed. Six minutes long. I clicked immediately, half skeptical, half hoping it would actually be that simple.

Bill Gross spent y...

a month ago
2

Your Fashion Brand has a Decision-Speed Problem

Mid-season, Clara notices a spike in interest for a white satin blouse on her brand’s Instagram. Her boutique in Vancouver has a growing e-commerce presence across North America, and this sudden attention feels like something worth acting o...

2 months ago
8
1

The Art of Falling Down an Internet Rabbit Hole

The skill of doing fashion research, and making connections between references, is really about the art of going down an internet rabbit hole.

It’s the deliberate practice of picking a starting point and following your curiosity as questio...

2 months ago
5
2

Meet the "Canva for Physical Products"

Inside Fabra’s playbook for winning emerging brands and prosumers

Everyone was talking about the Fashion Tech Boom — AI breakthroughs, new platforms, endless potential. But in 2026, the dust is settling. For those following closely, excite...

2 months ago
2
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  • Aanya K

    lessons in fashion tech, my creative garden and quiet ways I’m building my 20s\ud83e\udd0d a soft corner of the internet for you and I

  • Cassy Sides

    4+ years in AI + tech, now building in fashion-tech. Sharing what I’m learning along the way and a few other thoughts.

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