Brand New Story
Andreas TzortzisGood stories by brands & humans.
| Platform |  | Pricing | Only free issues |
|---|---|---|---|
| Publishes | Weekly | Issues | 31 |
| Subscribers | Read | brandnewstory.substack.com |
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29 | Disrupting your narrative
A bit of a departure this week. Well, is it really? This newsletter is about narratives. Mostly about narratives in the brand world. But the reason it started in the first place was because of my own narrative, and that of my family’s.
28 | Hotels That Tell Stories
A hotel client brought me to Mykonos at the sharp end of the shoulder season late last year. The temperatures hovered around 15 degrees Celsius (look it up), with nary a soul wandering the labyrinthine streets of the Town.
27 | Stories of Things
For the first letter of 25, let’s cast our gaze backwards, to the hurried weeks before our move from San Francisco to Amsterdam in 2023. With many appliances not fit for European voltage and ski racks and Thule boxes that wouldn’t make sens...
26 | 24 Episodes
There is a solid argument to be made that running has only become interesting to me since the swelling popularity and availability of podcasts. At the very least, they help motivate on those biting winter days in Northern Europe — like toda...
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Authors
The writers behind this newsletter.
I run a consultancy that helps companies launch or redefine their narratives in the marketplace. Part of that work is unearthing interesting strategies and stories told by brands & humans, which is why I write Brand New Story a few times a month.
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