Borderlands Trail Running
Josh | BorderlandsBorderlands is a media company exploring the culture, business, and future of trail running. Understanding trail running, not just following it. On Substack, we break down the ideas shaping the sport, one clear argument at a time.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 28 | Founded | 4 months ago | Last Issue | 7 days ago |
| Active | |||||
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analog.borderlands.ccLatest Issues
Before Ciele, There Was Miles
I saw someone wearing a Ciele hat when they weren’t running.
Come to find out, it was a running hat.
But Ciele wasn’t always called Ciele. The dream started with another name: Miles.
So why did it change?
In the first installment of Alm...
Can We Make Trail Races Easier to Follow?
First, huge shout out to + for having conversations about what we’re building. I can’t recommend Trail Mix enough if you’re into this sort of stuff.
This weekend, Beast of Big Creek marks the return of the Skyrunner World Series...
I Finally Understood Hardrock
I’ve always thought Hardrock drafts off the energy and attention of Western States.
Western States is the race that brings the trail running world together. Hardrock arrives two or three weeks later, with everyone’s attention already locke...
They Refuse to Make Toy Shoes
Thomas Cykana (left), HOKA’s global head of partnerships + Travis Wiseman (right), global head of lifestyle product.
Most companies enter new markets the same way... strategy sessions coupled with research, surveys, spreadsheets, and perha...
The Gift of Paris Is Leaving It
Wheels up at 11 a.m. next Tuesday.
Today Borderlands moves its headquarters from Paris back to Salt Lake City.
Two years ago, I moved my family here believing a media company could be headquartered anywhere in the world and produce the sa...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Borderlands Trail Running.
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Borderlands writes about trail running as it actually works. Our Substack is where the ideas start, before they become anything else.
Frequently Asked Questions
How can I access the email archive for Borderlands Trail Running?
You can find recent issues that have been published by Borderlands Trail Running on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
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How much does it cost to sponsor a publication like Borderlands Trail Running?
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To find out how much an ad will cost, contact Borderlands Trail Running using the contact information provided and ask for a copy of their media kit.
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