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A Matter of Brand

Matt Trappe

An informative look at the latest marketing ideas across the running world from a perspective that is more creative and conceptual than logical and literal. Available for consulting work on brand and creative projects.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues50SubscribersRead amatterofbrand.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

A Look at Product Launch Storytelling

I was going to send this Friday but with so many people in LA for the marathon and Las Palmas for Transgrancanaria I decided to wait. I hope the event and travel hangover isn’t hitting you all too hard.

8 days ago
22
3

A Bit Of Everything Lately

### The Cutoff film

21 days ago
11
0

The New Brand Paradigm ➡ Culture Stacks

How would I organize a marketing framework for success in our modern world? I just wrapped a consulting project on collab strategy where I found myself revisiting several patterns I had noticed over the years. Also recently, I interviewed a...

a month ago
13
1

The LN1 Project from On: A Collision of Worlds

Hi strangers! Since the year clicked over from 25 to 26 I’ve been busy with three different shoots, a consulting project on collab strategy and a Burrito League segment here in Boulder. Pair that with digesting the downfall of our democracy...

2 months ago
12
9

Authors

The writers behind this newsletter.

  • Matt Trappe

    Consulting on brand and creative in running, leveraging 20 years of creative and marketing experience. Available for short and long-term contracts.

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