Bullish
Jordan Chenevier-TruchetFrameworks, tactics, and honest takes on B2B marketing — tested across 500+ companies at Bulldozer. Every two weeks.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 136 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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news.bulldozer-collective.comLatest Issues
The Rise of the Marketing Engineer (Trevor Pyle - Head of Marketing @Profound)
About Trevor
Trevor Pyle is Head of Marketing at Profound, a Series C company building the visibility and analytics infrastructure for the answer engine era. He joined when the company was around 25 people. It is now around 280, with offic...
The US Playbook: How to Actually Win the American Market (Sandrine Puichaffret, Fractional CRO/CMO) - Conquête #89
About Sandrine
Sandrine Puichaffret is an international expansion consultant specializing in the North American market. She spent 15 years at Disney with dual English and American reporting lines, then led communications for Quick across t...
The era of the "AI marketing OS"
For the last three years, the big debate inside marketing teams was which AI model to pick. GPT, Claude, Gemini? Which one for visuals? Which one for automations? That debate is settled, and let’s be honest: mostly because it doesn’t matter...
Agorapulse : comment le marketing a pris le contrôle du revenu avec Selma Chauvin - CRO
A propos de Selma
Selma Chauvin est CRO d'Agorapulse, solution de gestion des réseaux sociaux. Elle a rejoint l'entreprise côté marketing avant d'être promue à la direction du revenu il y a 18 mois. Dans son scope : le marketing, les RevOp...
You’re fighting over a shrinking market
“The problem isn’t lead volume. It’s that a lead costs way more than it used to.” We hear this line, or a cousin of it, on almost every prospect call, and have for about a year now.
For fifteen years, getting customers meant one thing: goi...
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Authors
The writers behind this newsletter.
CEO @ Bulldozer - Marketing & Growth (Aircall, Adecco, Salesforce).
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