Hypergrowth Leadership
Carilu DietrichInsights for hypergrowth tech leaders
| Platform |  | Pricing | Only free issues |
|---|---|---|---|
| Publishes | Weekly | Issues | 84 |
| Subscribers | Read | carilu.com |
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| #152 |
Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Marketing Efficiency & Attribution Playbook: What Today’s CMOs Are Tracking
Have you nailed marketing attribution? Investors want to know how much return they can get on their investment. CEOs want to know how they should allocate budget between marketing, sales, and product to get the biggest return. And marketers...
The Ultimate Marketing Benchmark: Budget Insights from 200 CMOs
How much should you invest in marketing? What’s the ROI of every additional dollar? These are the questions CEOs and CMOs ask year-round.
The Price of Winning: Can You Be a Great Leader and Still Be Liked?
"Has your intensity come at the expense of being perceived as nice?" the narrator asked Michael Jordan in the Netflix special Last Dance.
New Leader Assimilation: The Ultimate Guide to Accelerating Leadership Success
It’s week one for the new CEO of a vibrant, high-growth tech company. What’s first? A New Leader Assimilation session.
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Authors
The writers behind this newsletter.
Former CMO. Took Atlassian public. Advisor to hyper-growth B2B tech CEOs and CMOs
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