Clean Data Alliance
Jay Mandel, Michael James Munson, Ken BellerWhen your data becomes the product, your choices stop being your own. We’re here to take them back.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 22 | Subscribers | Read | cleandataalliance.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Dirty Data Dilemma: Why Third-Party Marketing Data Fails and What Comes Next
"Third-Party" Marketing Data Is Wrong
WhatsApp Was Created to Protect Privacy. Meta’s New Policy Destroys That Promise
WhatsApp was founded in 2009 by Brian Acton and Jan Koum. Koum, who grew up under Soviet surveillance, built WhatsApp as a rejection of government and corporate intrusion. The app was engineered so that WhatsApp:
Where True Motivation Meets Clean Data
Clean data only works if it reflects how people actually think and feel, not what platforms infer through surveillance. That’s why the Clean Data Alliance puts psychographics at the center of its model, and why JD Pincus plays a critical ro...
Clean Data or Business as Usual? The Divide Is Getting Clearer
In today’s data landscape, two things are happening at once:
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Authors
The writers behind this newsletter.
If you’re here, you probably feel it too: we’re overdue for a marketing reckoning. I’m Jay Mandel, founder of Marketing Accountability Council (MAC) and the Clean Data Alliance (CDA), two platforms built to lead that reckoning from the inside out.
Entrepreneurial dot connector.
Founder of Near Bridge.
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