Disruptive Play: Challenging Sports & Media Norms
Michael Cohen, Jeff NathensonA thought-provoking platform dedicated to exploring the dynamic intersection of sports, social media, and the creator economy.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 101 | Founded | 3 years ago | Last Issue | 20 days ago |
| Active | |||||
Read this Newsletter
disruptiveplay.substack.comLatest Issues
The Haaland Take You Haven’t Heard.
The tournament ended Sunday when Spain beat Argentina 1-0 in New Jersey, and the confetti, the montage, and the record television number all went to the team that won the final.
Go back a couple of weeks, though. England beat Norway 2-1 in...
“Creator-led” might be the most used and least understood phrase in media right now.
“Creator-led” might be the most used and least understood phrase in media right now. Everyone is saying it. Almost no one means the same thing by it.
Most people hear a tactic. They think its means have a creator post something, partner on...
The Game Is 90 Minutes. The Cultural IP Lasts.
When the World Cup kicked off June 11, the planet started doing something it almost never does anymore: watching the same thing at the same time.
Six billion people over 39 days. Same ball, same goals, same heartbreak. There is no series f...
You Can’t Just Put Sports on YouTube and Expect an Audience
It is the story the sports industry keeps telling itself: that content this good finds its own crowd. It doesn’t.
Ask almost anyone in sports why their YouTube channel is going to work, and you get a version of the same answer: the footage...
What Happens When a Generation Never Learns to Watch the LIVE Product?
The next rights cycle prices a trend the current cycle is masking. By the time it shows up in the numbers, the window to fix it is may already be closed.
Back at Whistle, we made a bet that fandom no longer lived only inside the live broad...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Disruptive Play: Challenging Sports & Media Norms.
| Subscribers | Engagement | 68 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Building at the Intersection of Sport + Social Media + Creator Economy | CEO; Board Member | Scaled Team Whistle from Early Stage, Pre-Revenue to Nearly $100MM Revenue; Exited to Eleven Group (2021) & DAZN (2023)
Been involved in the changes in media since U-matic tape was a thing.
Frequently Asked Questions
How can I access the email archive for this newsletter?
You can find recent issues that have been published by this newsletter on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does this newsletter have?
To see how many people subscribe to this newsletter, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in this newsletter?
Newsletter advertising can be extremely effective when it's done right. Before you pitch this newsletter as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like this newsletter?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact this newsletter using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to this newsletter?
Scroll up to where it says Related Newsletters to see other publications like this newsletter. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact this newsletter?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.