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DoWhatWorks

Andres Glusman, Casey Hill

Each week, we take a deep dive into the websites of the top brands in the world. At DoWhatWorks, we have a unique proprietary technology that allows us to see A/B tests (and what versions win) from any major brand.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues27SubscribersRead dowhatworks.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

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21 days ago
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A Deep Dive Analysis of Wise's Website

Wise’s website is a masterclass in simplifying something inherently complex… international money movement.

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A/B Tests from Ramp, Stripe and Lyra

A few weeks ago, I found myself looking at a lot of B2B SaaS and Fintech tests that had the same information, but very different layouts (and results).

a month ago
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A Litmus Test Before You Run Your Next A/B Experiment

I lined up a call with a top executive. His team had been A/B testing for a few quarters, and our call was to unpack and share his insights.

a month ago
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Authors

The writers behind this newsletter.

  • Andres Glusman

    CEO, Cofounder DoWhatWorks. Former Product & Growth at Meetup

  • Casey Hill

    CMO at DoWhatWorks. We start with a technology that crawls the web and identifies any page variants. Then it analyzes what is being tested and flags those elements. Finally, our team of researchers monitor and declare winners.

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