Embedded Brand Strategy
Michelle WilesA blog about brand-led businesses. Read by CEOs who want to build strong brands, and marketers who want to think more like CEOs. Original content, frameworks, and strategies you won't find anywhere else.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 63 | Subscribers | Read | embeddedbrandstrategy.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The AI Popularity Contest
Analyzing the brand strategies of ChatGPT, Gemini, Claude, and Perplexity
How to think about brand as an ecommerce player
If your focus is on A/B testing, you’ve already lost
The journey to reposition the cannabis industry
How The Travel Agency is taking customers on a trip to what a dispensary can be
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Authors
The writers behind this newsletter.
Where brand meets business. Ex-McKinsey, Ogilvy, P&G.
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