Influencer Marketing Academy
Philip (van den Braak) BrownWeekly Newsletter deep dive into the influencer marketing industry. By an influencer marketing professional, for influencer marketing professionals.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 144 | Founded | 6 years ago | Last Issue | 7 days ago |
| Active | |||||
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influencermarketingacademy.substack...Latest Issues
Your Weekly Creator Marketing Update
Welcome back everyone. We’ve been a bit quiet over the last two months, but I promise it’s been for very valid reasons.
- We’ve made the rather big and exciting full-family move from London to New England at the beginning of September,...
What happened in August: The Influencer Marketing Edition
Welcome back everyone. I hope everyone has enjoyed some time off in August. We definitely have!
Because we have not posted for most of last month, we are starting this month with a bit of an industry recap whopper.
Here’s +/- 1900 words...
On Influencer Marketing Infrastructure and the "Creator Middle Class"
Welcome & happy Monday - a slightly different format this week, as we’re experimenting a little bit with different ways to share our thoughts & specific articles we’re interested in, without it feeling the same every week
We’re goin...
Stop Mistaking Influencer Tier Selection For Influencer Strategy
Yesterday, OpenSponsorship published research concluding that mid-tier influencers are the least efficient creator category in an analysis of 1,527 campaigns.
And to be completely fair, I don’t entirely disagree with the data.
The resear...
Your Weekly Creator Economy Update
Welcome to the latest edition of your Weekly Creator Economy Update. This week we dive into Wild’s influencer marketing approach, take a look at how Unilever is tackling scale through infrastructure, plus other relevant headlines & creator...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Influencer Marketing Academy.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Dutch. Comes with an American accent. Football fanatic, gaming enthusiast. Active in the influencer space since 2013 (wow it’s been that long?!)
Frequently Asked Questions
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