Influencer Marketing Academy
Philip (van den Braak) BrownWeekly influencer marketing insights and creator economy highlights
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 142 | Founded | 6 years ago | Last Issue | 9 days ago |
| Active | |||||
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influencermarketingacademy.substack...Latest Issues
On Influencer Marketing Infrastructure and the "Creator Middle Class"
Welcome & happy Monday - a slightly different format this week, as we’re experimenting a little bit with different ways to share our thoughts & specific articles we’re interested in, without it feeling the same every week
We’re goin...
Stop Mistaking Influencer Tier Selection For Influencer Strategy
Yesterday, OpenSponsorship published research concluding that mid-tier influencers are the least efficient creator category in an analysis of 1,527 campaigns.
And to be completely fair, I don’t entirely disagree with the data.
The resear...
Your Weekly Creator Economy Update
Welcome to the latest edition of your Weekly Creator Economy Update. This week we dive into Wild’s influencer marketing approach, take a look at how Unilever is tackling scale through infrastructure, plus other relevant headlines & creator...
Your Weekly Creator Economy Update
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Welcome to Your Weekly Creator Economy update - we have three main pieces this week, so a slightly longer read than usual.
We’ve got some great industry reads, as well as some influencer jobs for those that are on...
Your Weekly Creator Economy Update
Welcome back to your weekly Creator Economy Update.
If you’re thinking if going to CreatorFest in London on 14-15 July - I’ve got some great news. I am able to offer all of you a 20% discount.
Just use code influencermarketingacademy2...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Influencer Marketing Academy.
| Subscribers | Engagement | 68 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Dutch. Comes with an American accent. Football fanatic, gaming enthusiast. Active in the influencer space since 2013 (wow it’s been that long?!)
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