
i own a running store in SF + these are the thoughts i have while running.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 85 | Founded | 3 years ago | Last Issue | 17 days ago |
| Active | |||||

I don’t have time to write this, but it’s been a weird week and I’m feeling a little down on the state of community + culture + I need to remove myself from the weeds of Project Elevate with all it’s highs and lows for a hot second.1 The or...
Part 2 (or seconde partie) of my recap, less about what I thought of PFW + more about what I did. What I ate, what I wore + where I ran. I absolutely love Paris and despite having been many, many times, this was the first time I’ve ever bee...
I’m back from spending a sweltering 10 days in the City of Lights (+ heat) for Paris Fashion Week. Learning from our mistakes in January, we flew out a couple of days early to enjoy some meeting free moments before the onslaught of PFW bega...
I’ve had a few weird interactions lately at the store, primarily with men.
There’s the guy who came in a couple weeks ago, threw around some important brand names and then questioned why I chose the specific spot in Noe to open, citing fa...
I had a conversation lately with someone (a rep for a brand we don’t carry) and, mentioning an event I was co-hosting asked what I had hoped to get out of it. In response to my blank look she prompted : more foot traffic to the store, incre...
Subscribers, engagement, traffic and sponsorship for running wylder.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
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The writers behind this newsletter.
Runner, mom, former creative director recovering from 20 years of corporate life. I opened my physical store front in 2024 selling running shoes, apparel + fun sh*t I love. This substack, like my store, mirrors my love of running, good design + SF.
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