Proof
Mark StouseRead the latest about the intersection of AI, causal proof of business impact, fiduciary duty, and risk, among other things.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 97 | Founded | a year ago | Last Issue | 4 days ago |
| Active | |||||
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markstouse.substack.comLatest Issues
The Quiet Logic of Inflation: What the Bond Market May Really Be Telling Us
https://www.bloomberg.com/news/features/2026-05-21/iran-war-upends-inflation-bets-in-50-trillion-debt-market-safe-haven
This recent Bloomberg piece on the Iran conflict and the sudden repricing of sovereign debt markets focuses on an impor...
The Closed Loop
In 2023, Delaware quietly changed what it means to be a corporate officer. Most of the people it affects don’t know yet.
In January 2023, Delaware revised its corporate codes to establish something that had never been stated before: corpor...
The fraction thats becoming a legal issue for corporate leaders
Every business operates as a fraction.
The numerator is what you know about your business — your models, your data, your institutional understanding of how value gets created.
The denominator is the marketplace you operate inside.
Here’s...
Tim Cook Spent Years Making Himself Replaceable. That Was the Strategy.
+1%.
That was the equity market’s response when Apple announced that John Ternus would replace Tim Cook as CEO in September 2026. One percent. For a $4 trillion company changing its most powerful leadership position for only the third time...
You need to close a deal. The problem is, they don't believe you.
When confidence and trust collapse on both sides of the table, the problem isn’t messaging. It’s the absence of discernment.
“Our vendors message Confidence and Trust all day long — but their actions in things large and small don’t support...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Proof.
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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