Mehdeeka
Kayla MedicaB2B tech marketing for small teams and solo marketers
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 181 | Founded | 6 years ago | Last Issue | 23 hours ago |
| Active | |||||
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mehdeeka.substack.comLatest Issues
POV: Someone says “we should do our own wrapped this year”
📬In this issue:
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A swipe file of “Wrapped” campaigns from B2B SaaS in 2025
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How to capitalise on the wrapped-mania even if you don’t do a wrapped
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What makes for a successful wrapped campaign
Reminder: Mehdeeka Season 12...
Does Black Friday work for B2B SaaS?
📬In this issue:
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“Willingness to spend” and how leeching off bigger events can work to boost your sales
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Three B2B brands that run Black Friday sales and how much promotion they do for it
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Discounting is a brand strategy, no...
Mehdeeka Season 12 + other announcements
Hi Mehketeer!
It’s been a while! We’re in a new financial year, and we’re almost at the end of the year. My bad I’ve neglected you — I’ve been buuuussssssyyyyy.
Client work has been intense, it’s very rare for multiple clients to be busy...
More announcements!
Hey Mehketeer,
I wanted to interrupt your mid-week slump with two quick announcements.
First, I started a new YouTube series breaking down the pricing strategies of different product types. So far two videos are out (of six!! filmed s...
Ways to spend the last of your budgets before the FY ends
Hey there Mehketeer,
I’m back again for another surprise issue! The Australian end of financial year is upon us which means if you haven’t spent some of your budgets, you’re about to lose them. In a similar vein to my goal setting and...
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
B2B product marketer for SaaS, writing about marketing and fractional work!
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