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Raised on Social

Raised on Social by Goat

Creators. Communities. Culture. Brought to you by The Goat Agency.

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Substack
PricingOnly free issuesPublishesTwice weekly
Issues108Foundeda year agoLast Issue7 days ago
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Latest Issues

CTRL+Culture: Love Island IS BACK!

Author: Piet Dayney, Senior Manager of Content Strategy, The Goat Agency

I’ve got a text!!! Grab your bikinis, water bottles, and passports—we’re heading to Fiji & Mallorca because Love Island is back! Both US and UK seasons are well under...

7 days ago
1

Everything We Hate Will Be Cool Again

Author: Clara Sulek, Social Content Strategist, The Goat Agency

The other day, I found myself hovering my cursor over a pair of capri pants on Revolve, experiencing a profound crisis of faith.

Hadn’t I emphatically banned capris from my c...

10 days ago

What MrBeast, Beast Industries, and creator-owned franchises signal about where social is headed

Author: Ella Taitelman, Product and Partnerships Manager, The Goat Agency

For years, creators monetized attention. Brands paid for posts. Communities watched. Everyone moved on.

The entire model revolved around one thing: attention. But a...

14 days ago

The internet has decided that Harry Styles is in his “Flop Era”

Author: Joanna Hughston, Head of Marketing, The Goat Agency

Last month, my algorithm was full of clips from Harry Styles’ new Together, Together tour. And a lot of it wasn’t good.

“Why is he up there doing the most in business casual?...

19 days ago

My Media Diet: Why is everyone rewatching Girls?

Author: Liv Molho, Strategy Manager, The Goat Agency

Like many, I just finished Famesick by Lena Dunham. Required reading, for sure. And the timing feels right. Ever since COVID, her show Girls - which aired from 2012 to 2017 on HBO - has...

a month ago

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  • Raised on Social by Goat

    Creators. Communities. Culture. Raised on Social is your go-to resource for all things social and influencer marketing. Brought to you by global influencer marketing agency, Goat, we bring you weekly insights to keep you on top of online culture.

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