Reletter
Artwork for Scaling Customer Value

A weekly newsletter to stop churn, engage your users, and turn your customer base into a revenue growth engine.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues74Founded2 years agoLast Issue6 days ago
Active

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jens.substack.com
Artwork for Scaling Customer Value

Latest Issues

Beyond the Carrot and the Stick

Do you remember Clark Griswold from the classic movie National Lampoon’s Christmas Vacation? Clark got shafted on his annual Christmas bonus and he received a one-year subscription to the Jelly of the Month club instead of the cash bonus he...

6 days ago
8
2

Quick Tips #5: The Secret Customer

Photo by Justin Lim on Unsplash

In Harry Potter and the Sorcerer’s Stone, Harry puts on a cloak of invisibility to sneak into the Restricted Section of the Hogwarts Library to carry out important research.

In the business world, wouldn’t...

14 days ago
6

Are you Customer Centric or Sales Driven?

Some of you might already be aware of this comedy sketch from Saturday Night Live (SNL) where a frustrated customer wants to cancel his cable service. Instead, he is being sent round the houses by unhelpful customer service reps who are not...

20 days ago
12
2

To Retain or Not to Retain

Photo by The New York Public Library on Unsplash

“To retain or not to retain, that is the question.”

William Shakespeare’s Hamlet didn’t say that, but I did.

For anyone who needs to retain customers and clients, today’s newsletter is fo...

a month ago
8

Best of Scaling Customer Value

Hi

Can you believe it? I am soon approaching 2 years of writing on Substack!

I thought I’d mark the occasion by taking a look back at some of the material I’ve written and highlight the most popular pieces to you.

In total, there are 6...

a month ago
7

Key Facts

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Audience Metrics

Subscribers, engagement, traffic and sponsorship for Scaling Customer Value.

SubscribersEngagement73Monthly Web Visits
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Authors

The writers behind this newsletter.

  • Jens Stark

    I can talk about existing customers for daysss.

  • Barbara Poblocka

    Sr. UX Researcher & Strategist at Google, helping product builders find and test product ideas through user feedback. Practical tips from 12+ years in product design. Community for early female founders.

  • Xinran Ma

    Helping 50,000+ design better with AI | Founder of Design with AI | Course Instructor | Amazon #1 New Release Book Author

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