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Scaling Customer Value

Jens Stark

Subscribe for practical insights into engaging and monetizing customers.

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Substack
PricingOnly free issuesPublishesWeekly
Issues66Founded2 years agoLast Issue10 days ago
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Artwork for Scaling Customer Value

Latest Issues

Substack is my Window to the World

As I look back at my journey on Substack, it took me seven months to reach 100 subscribers. At twelve months, I was at 250 subscribers. 21 months in, there are 400 readers who are subscribed to me and receiving practical insights on engagin...

10 days ago
8
4

Customer Experience, Inactivity, Complaints

Photo by Look Studio on Unsplash

Over the last month, we’ve covered a lot of ground on why good customer experience ideas get ignored, how to manage customer inactivity strategically and why customer complaints are the best customer feedba...

17 days ago
12
2

Are You Wasting Your Best Customer Feedback?

Photo by Vitaly Gariev on Unsplash

Here’s an interesting scientific fact for you: 10% of an iceberg is visible, whereas 90% of its mass lies hidden beneath the water surface. In a business context, have you considered the iceberg analogy o...

a month ago
8
2

Quick Tips #3: Why Good CX Ideas Get Ignored

Do you like my drawing?

Customer demand for improvements is unlimited. Company budget and resources are limited. This is known as the ‘scarcity problem’ in business, which forces leaders to make difficult decisions.

When the business prio...

a month ago
4

The Customer Reactivation Playbook

Welcome to the Customer Reactivation Playbook! This article is a step-by-step framework on how to drive customer re-activation of inactive customers in large-scale customer portfolios. We will cover the following topics:

  • Why managing c...
a month ago
6

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    Subscribe for practical insights into engaging and monetizing customers.

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