
The Claude GTM skills founders use to win new clients without hiring more sellers. [+ Claude Code Starter Guide upon sign-up] ⬇
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 65 | Founded | 3 years ago | Last Issue | 11 days ago |
| Active | |||||

Know exactly which GTM work goes to Claude, a bot, a freelancer or a hire in 2027. Plus the four signs it’s finally time to bring in a GTM Engineer.
Back in January I wrote that you probably don’t need a GTM Engineer yet.
Everyone in GTM is talking about this AI model ‘Jev’, and it can't write a single word. Here's what it does, what early tests show, and a setup to try it on your own list in under 1 hour.
“200x faster.” “400x cheaper.”
You post three times a week. 5 likes, mostly from peers.
Or you send connection requests every day.
More than half get ignored, because nobody knows who you are.
Two different problems, with the same cause.
You’re flying on one engine...
I launched an email skill live, and the host felt almost compelled to reply to it on air. Here’s how to use the skill, then run the playbook that scales it to a full email campaign.
Last Wednesday, I joined Eugene Kadzin on the Instantly D...
In March, I asked the $5 billion question in this newsletter.
Is Clay worth it when Claude Code can reach the same data?
Two weeks ago, Clay raised $115 million. At $7.1 billion.
So let me own this one.
I framed it as Claude Code vers...
Subscribers, engagement, traffic and sponsorship for Founder's GTM.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Where Founder's GTM ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 28 | Monthly Search Traffic | Top Keywords |
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The writers behind this newsletter.
The Founder-Led GTM resource | Follow for the Claude GTM skills founding teams use to win new clients w/o hiring more sellers. | Subscribe for full access | DM for coaching/training.
Something is changing in how B2B growth works. Most growth leaders feel it. Few know what to do about it. Cannonball GTM shows growth leaders how to use publicly available data to find buyers their competitors can't see
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