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Full Stack Researcher

Daniel Kyne

Product research strategies, guides, and case studies.

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Substack
PricingOnly free issuesPublishesMonthly
Issues40Founded5 years agoLast Issue3 months ago
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Latest Issues

How *not* to price your new AI feature

Look at any big tech company today and you’ll find a new pricing experiment, credit model, top-up system, add-on purchase, or tier restructure of some kind.

Like most people, you probably haven’t done much pricing work recently. Only 6% of...

3 months ago
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1

This design mistake is killing your surveys

See also: 121 European User Research Tools to try in 2026 🌍🇪🇺


Straightlining is when a survey respondent gives the same score, rating, or answer to every item in a voting list — producing data that is a lot less useful for your...

4 months ago
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The segmentation survey that redefined VEED's Ideal Customer Profile

The Background

VEED is an AI video creation platform used by over 10 million businesses, content creators, and educators each month to easily create professional-quality videos.

In early 2025, VEED’s team realized their understanding o...

5 months ago
2
2

Airbnb customers are (understandably) pissed off

In their Summer 2025 update, Airbnb introduced a new Services tab for booking on-demand amenities like masseuses, private chefs, and photographers.

While many of these services were already available on Airbnb’s Experiences tab, this updat...

8 months ago
16

Steal this research playbook from Uber

This post is brought to you by Attio — the AI-native CRM built to scale your company from seed stage to category leader. Powerful, flexible, and intuitive to use, Attio is the CRM for the next-generation of teams. Start for free today.

*...

9 months ago
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  • Daniel Kyne

    Founder of OpinionX (free research tool for stack ranking your customers' priorities). I also share user research advice for founders and product teams on The Full-Stack Researcher newsletter.

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