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The Full-Stack Researcher

Daniel Kyne

Actionable user research strategies for 23,000+ founders and product teams.

Platform
Substack
PricingOnly free issues
PublishesMonthlyIssues31
SubscribersRead fullstackresearcher.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

How To Measure Marginal Willingness To Pay

Marginal Willingness To Pay measures how much a customer would spend to change one specific feature of your product.

a month ago
5
0

The Van Westendorp Method for Optimal Product Pricing

Pricing is hard. Set your price too high and you risk reducing overall revenue by turning away prospective customers. Set your price too low and you leave easy money on the table or, even worse, make customers question your product’s qualit...

2 months ago
9
0

Opportunity Gaps

Most user research projects start with a broad “discovery” phase to figure out how your customers see the world and what pains, needs, and desires they have. Using interviews and focus groups for this discovery research tends to produce hee...

3 months ago
14
2

Summer Snippets

Hello! I haven’t published any newsletters here on The Full-Stack Researcher for almost 4 months because I wasn’t sure if what I’ve been writing would be interesting enough to justify sending an email to all 17,000+ of you…

8 months ago
11
0

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Authors

The writers behind this newsletter.

  • Daniel Kyne

    Founder of OpinionX (free research tool for stack ranking your customers' priorities). I also share user research advice for founders and product teams on The Full-Stack Researcher newsletter.

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