Product Teardowns
Kristen BermanI take products apart to reveal the psychologies behind them.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 129 | Founded | 5 years ago | Last Issue | 5 days ago |
| Active | |||||
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kristenberman.substack.comLatest Issues
BePresent: Three things every product onboarding should have
🎬 Every week I share a short (fun!) product video teardown and some hot takes on behavior change. Pro tip: The video only takes 〜3.5 minutes at 2x speed. And it will be more memorable. ;) ⏩
My company Irrational Labs designs onboarding fl...
Life hack: how I make moms cry on mother's day
This is a teardown of Mother’s Day :)
I know Mother’s Day already happened. Annoying timing. Save this for next year. Or just do it on a random Tuesday because moms could use some gratitude on more than just the second Sunday in May.
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Lessons from HBO and Airtable: The user insight that rules them all and what to do about it
🎬 TL;DR: WATCH THE VIDEO (click above) for all the examples and screen walkthroughs. Only takes 3.6 minutes at 2x speed. ⏩
I don’t know who needs to hear this, but past behavior predicts future behavior.
If you worked out yesterday, you’...
Lessons on habit formation from an experiment with Headspace
Below is my voiceover on the experiment and results.
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If you want the full review of the experiment, the detailed case study is posted here.
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If the video doesn’t play for you (substack has issues w/ long videos on mobile), you ca...
Want your teams to use AI more? Try this
🎬 TL;DR: WATCH THE VIDEO (click above). Every week I share a product video teardown or hot take on behavior change. Watch to find out a high-leverage way to drive AI adoption at work. Only takes 〜2.7 minutes at 2x speed.
Every leadership...
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Authors
The writers behind this newsletter.
I take apart popular products and reveal their core psychologies. Along the way, I uncover the secrets to their success and share how you can replicate their design principles in your work.
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