Trail Names
Mason ColbyMy personal Substack
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Subscribers | Read | masoncolby.substack.com |
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Latest Issues
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Trail Names #30 - Research studies
If you’re reading this, welcome back. It has been a while—winter was a bitch—but there are leaves on the trees, the sun is out, and I’m writing about outdoor names again. :)
Trail Names #29 - Coined names?
This past week, I browsed through the catalogs of REI and Garage Grown Gear to get a bead on the use of coined names in the outdoor industry. My initial hunch was there wouldn’t be many. I thought the industry’s focus on nature and the larg...
Trail Names #28 - New trail runners
Okay campers, back to the outdoors! No banjo music in this post, I promise. A few months back, in Trail Names #14, I talked trash about several well-established trail running brands. Since then, I keep hearing about how running in general, ...
Trail Names #27 - Naming is a folk process
This post strays from outdoor industry naming to focus on creativity and attention. And naming. I had some thoughts floating around in my dome over the Thanksgiving holidays and nowhere to put them. Then it occurred to me that I have a Subs...
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Authors
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I like words and language. I like being outside. "I know noble accents And lucid, inescapable rhythms; But I know, too, That the blackbird is involved In what I know." -Wallace Stevens
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