Understanding TikTok
Marcus BöschInsights, tactics, and trends to help you stay ahead
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 156 | Founded | 6 years ago | Last Issue | 6 days ago |
| Active | |||||
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tiktoktiktoktiktok.substack.comLatest Issues
Variations of Slop
Hello.
You are reading Understanding TikTok. My name is Marcus. I should be in Berlin at re:publica right now discussing TikTok and Germany’s far-right but I am in bed sick, and my FYP is infested with generative AI content. Hundreds o...
Brainrot as Anti-Content
Hello again.
you are reading Understanding TikTok. My name is Marcus. I have spent the last weeks scrolling through a maddening mixture of a German whale panic, Eva Braun edits and more synthetic content depicting the German chancello...
Stop Calling It Disinformation
Hello.
I’ve been quietly refining my analytical diagnostic: Postdigital Propaganda™. The prefix sounds rhetorical — until the empirical material keeps producing phenomena that existing frameworks can’t name. In the background on consta...
Cognitive Warfare
Hello.
Another ~~limited combat operation~~ war. Without congressional authorization (New York Times). Without a strategy (The Economist). Without a political objective (Brookings). I am running on espresso flow (Pashanim) while tryin...
The Nihilist Penguin
Hello world.
Amid concrete and clay and general decay i am calling you from the foyer of the Intercity Hotel Ostbahnhof Berlin to talk about the nihilist penguin. My name is Marcus, i am researching TikTok, memes and propaganda. The re...
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| Subscribers | Engagement | 70 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Marcus works as researcher and communication consultant — handpicking TikToks and writing a PhD thesis on TikTok and propaganda.
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