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Ads by Alvin

Alvin Ding

~5-minute reads on growth marketing that makes your business grow ~3-minute nuggets on mindfulness and mental health that will make you feel better

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues34SubscribersRead alvinding.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

5x ROAS? You might actually be losing money

5x ROAS. You see that number and think, "hey, this looks pretty good!" But hold up, my friend. Before you pop the champagne, let's talk about why focusing solely on ROAS can lead you down a dangerous path. Enter Net ROAS.

2 months ago
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Auto-rules for keyword testing without blowing up your budget

If you’re advertsing on Google search, testing new keywords is essential for growth. It's how you find those hidden gems that can take your campaigns to the next level. But if you're not careful, those tests can quickly eat up your budget. ...

2 months ago
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Small ad budgets guarantee failure

Starting out with facebook ads? Not delivering the results you expected? Don’t want to spend more? You're not alone. Many founders, especially those just starting out, believe they can dip their toes in the water with a minimal ad spend. Bu...

3 months ago
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Hard time analyzing your ad account?

I haven’t been to a library in ages - but I will always appreciate the Dewey Decimal System.

3 months ago
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Authors

The writers behind this newsletter.

  • Alvin Ding

    Growth Marketing • Mindfulness • Ex-Airbnb, Upwork

  • Frequently Asked Questions

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