Ads by Alvin
Alvin DingI run an ads agency and I'm slowly handing pieces of it to AI. I write about what actually transfers... and what doesn't.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 103 | Founded | 4 years ago | Last Issue | 10 days ago |
| Active | |||||
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alvinding.substack.comLatest Issues
Everyone has Claude. Most are underutilizing it
A lot of companies have paid for Claude on every laptop and are getting a sliver of what it can do. The power really unlocks when it can touch your tools and your data... and that’s exactly the part IT has to gate off until someone figures...
Date night is one of my ten AI systems
I’ve always been horrible at planning dates. My poor wife.
The fix, when I finally admitted it, was not becoming a better planner. It was a Friday evening cron job. It researches what we should do that weekend against my actual interests:...
My fees priced hours. AI is deleting the hours
Every fee I’ve ever charged in this business was, underneath, a price on hours. A percentage of ad spend is a rough proxy for how much labor a bigger account needs. A retainer is a bundle of recurring hours with a bow on it. Even the projec...
The 2028 org chart has software on it
This one’s more of a musing than a report. I’ve spent the last couple of months building systems into every corner of how we run the agency, and somewhere in there I started sketching what the org chart actually looks like in two years if t...
I stopped asking my channel manager and started asking the bot
For a week now when I ping my team to check in on a client account, my first message hasn’t gone to the person who runs it. It’s gone to the bot.
We have internal slack channels for each of our client accounts. When something moved… spend...
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| Subscribers | Engagement | 65 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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The writers behind this newsletter.
Growth Marketing • Mindfulness • Ex-Airbnb, Upwork
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