Ads by Alvin
Alvin DingSteal Real Growth Tactics from a Performance Marketer. I break down ads, funnels, and growth wins in <5 minutes a week. Join 860+ founders and marketers who actually implement this stuff.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 92 | Founded | 4 years ago | Last Issue | 2 months ago |
| Active | |||||
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alvinding.substack.comLatest Issues
Why Your AI Ads All Look the Same (And What to Do About It)
TL;DR: AI ad tools trained on the same datasets produce output that trends toward the statistical middle, creating a “sameness problem” that 60% of consumers already notice. The fix isn’t avoiding AI. It’s feeding it your brand’s specific c...
The Real Cost of a 2-Week Design Queue (and How to Kill It)
TL;DR: A 2-week creative production queue costs performance marketing teams far more than delayed timelines. With 77% of marketing teams reporting increased project volume year-over-year [1] and creative fatigue now the primary performance...
The Awareness Stage Your Ads Keep Skipping
TL;DR: 76% of marketing organizations create content without verified buyer signals, and only 26% of “intent” signals convert to qualified opportunities. The most common reason? Ads talk to buyers at the wrong awareness stage. Fixing this s...
Creative Fatigue Is a Strategy Problem, Not a Volume Problem
TL;DR: Creative fatigue now hits in 2-3 weeks instead of 4+, and the default response is to produce more ads. But volume without strategic variation makes fatigue worse, not better. Data from 11,000+ e-commerce accounts shows creative quali...
Your Best-Performing Ad Was Probably Made by AI. Here's Why That's Fine
TL;DR: A 500-million-impression study from Columbia, Harvard, and Carnegie Mellon found AI-generated ads match or beat human-made ads on click-through rate. A separate NYU/Emory study found fully AI-created ads outperform human work by up t...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Ads by Alvin.
| Subscribers | Engagement | 66 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Growth Marketing • Mindfulness • Ex-Airbnb, Upwork
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