In a world of rising CACs, shrinking budgets, and leaner teams, an iron-willed CMO grapples with growth.
Platform | Substack | Pricing | Only free issues | Publishes | Weekly |
---|---|---|---|---|---|
Issues | 48 | Subscribers | Read | thegrowthcmo.co |
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Did you know Netflix was still shipping DVDs until 2023? One of the biggest mistakes I see startup leaders make: letting perfect be the enemy of the good. Forget perfection—embrace the mess.
If you worked in startups from 2009 to 2015, you’ll know things were tough. Maybe tougher than now. I did a LOT of job-hunting.
This post first appeared in Forbes.
I've worked at 20+ startups. Startups tend to grow slowly, and then all-at-once. Sometimes you hit a rough patch and an entire department is let go—nothing personal. To combat this, I sought to create so much value that I'd be irreplaceable...
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The writers behind this newsletter.
Founder of @goairframe, a growth marketing consultancy. Fractional CMO at XetHub and growth consultant at Booksy. Ex- Head of Revenue at @codecademy, @trybloc, @easyknock. Ex- @SoFi, @MSFT
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