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The Growth CMO

prasid

In a world of rising CACs, shrinking budgets, and leaner teams, an iron-willed CMO grapples with growth.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues48SubscribersRead thegrowthcmo.co

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Embrace the Mess: Why Perfection is the Enemy of Progress

Did you know Netflix was still shipping DVDs until 2023? One of the biggest mistakes I see startup leaders make: letting perfect be the enemy of the good. Forget perfection—embrace the mess.

a month ago
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5 Networking Tips from Authors, Dictators, Drunkards, and Salesmen

If you worked in startups from 2009 to 2015, you’ll know things were tough. Maybe tougher than now. I did a LOT of job-hunting.

2 months ago
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Build vs. Buy: Why Startups Should Mostly Buy

This post first appeared in Forbes.

2 months ago
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How to Avoid Whiplash As You Pivot from Scrappy Startup to Sprawling Scale-Up

I've worked at 20+ startups. Startups tend to grow slowly, and then all-at-once. Sometimes you hit a rough patch and an entire department is let go—nothing personal. To combat this, I sought to create so much value that I'd be irreplaceable...

3 months ago
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Authors

The writers behind this newsletter.

  • prasid

    Founder of @goairframe, a growth marketing consultancy. Fractional CMO at XetHub and growth consultant at Booksy. Ex- Head of Revenue at @codecademy, @trybloc, @easyknock. Ex- @SoFi, @MSFT

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