I write about the messy collision of AI, media, and human attention. Think TikTok as cultural memory. Streaming as subscription math. Generative AI as a remix engine for everything we thought was finished.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 157 | Founded | 3 years ago | Last Issue | 6 days ago |
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enginesofchange.aiLatest Issues
Four Ways to Reach the Model
Four stories broke this week where something outside a model reached in and set conditions on it. The Motion Picture Association got ByteDance to accept guardrails on what its video models will produce. Amazon switched on training rights ac...
The Canon Problem
World models, persistent worlds, and the new work of deciding what counts
For most of media’s history, the strongest governance mechanism in the system never appeared on an org chart. It was the finished artifact. A locked cut. A published...
What the Badge Buys
Three moves landed within seven days of each other. Anthropic committed to embedding watermarks in Claude’s text output and signed provenance metadata in its files. Spotify unveiled an AI Persona badge and pulled badged music out of its rec...
The Succession
Persistence, Part IV
In 2019, Industrial Light & Magic did something almost nothing in this industry ever does. It transferred stewardship of something it still needed.
When AI Stops Watching
Almost every plan for AI in media operations that I have seen makes the same assumption without stating it. The AI sits more or less outside the pipeline. It taps the stream, does its analysis somewhere else, and writes its output into an a...
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Authors
The writers behind this newsletter.
Technology is moving fast. Culture is moving weird. I write Engines of Change to track the systems that program both from AI pipelines to fandom economies and to ask who gets to set the defaults.
Rebecca Avery is the founder of Integration Therapy, a thought leadership platform helping streaming networks operate with integrity, and a keynote speaker who has been featured at OTTX, NAB, Streaming Media Connect, and other conferences and events.
Investing in the tech that powers the intersection of AI and storytelling. 25+ years in MediaTech, empowering creators, backing founders, and shaping the future of content through innovation, community, and a deep love for the industry.
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