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Artwork for catalyst

catalyst

Lisa Braun Dubbels

Insider dispatches from a veteran publicist on the machinery of visibility—publishing, media, personal-transformation platforms, and the narratives that shape culture.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues17SubscribersRead catalystpublicity.substack.com

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Contact Information
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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Three Books to Read Right Now (That I Don't Represent)

There are weeks when the books arrive faster than I or the discourse can catch up to them. This is one of those weeks. Three writers I read closely & trust have published books inside the same 8-day window. Two are about the wellness indust...

8 days ago
11
1

Why the whisper network continues to whisper

(Apologies for the second substack in 24 hours, but…:Aaron Parnas voice: breaking news)

23 days ago
11
1

Ha You Are Too Kind

In April of 2022, I replied to a tweet from Eric Swalwell. It was not a loaded comment or a critique. It was the kind of thing people used to say all day long on that platform, a passing observation—”perhaps your best tweet.” It didn’t carr...

25 days ago
15
0

In the Wellness Whistleblower Olympics, No One Wins

There is a particular kind of authority we grant to people who say, “I’ve seen things.”

2 months ago
24
7

Authors

The writers behind this newsletter.

  • Lisa Braun Dubbels

    Publicist. Strategist. Reluctant Substacker. Author. Looking California, feeling Minnesota.

  • Frequently Asked Questions

    How can I access the email archive for catalyst?

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