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recreation

dakota rae lowe

because it's supposed to be fun! social strategy, culture, + everything else

Platform
Substack
PricingFreemiumPublishesWeekly
Issues29Founded7 years agoLast Issue2 months ago
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Latest Issues

what it (actually) means to be a head of social

I started a new job as a Head of Social at the end of January. if you recall the last time you took a new job, you remember the trust fall that is signing that offer letter. you probably (hopefully) negotiated all parts of your comp, let yo...

2 months ago
33
4

the winners are having the most fun

hi! <3

coming to you from Hungry Ghost, a coffee shop in the West Village that’s incredibly overcrowded. there are pros to this, though — because I’ve run into two of my friends that I haven’t seen in a few weeks, and as always, the sheer...

3 months ago
35
3

how to get promoted this year

if I started over, this is what I would focus on ♡

this week’s edition is coming to you from Paper Coffee in NoMad, New York City. the ceiling is covered in walnut and nearly every seat is full — the noise of productive chatter reverberate...

4 months ago
9
Paid

Duolingo's meme marketing misstep

coming to you from my kitchen counter in Chelsea, New York.

I wrapped up calls at 6:42 pm, my oak barstool is incredibly uncomfortable, and I have an evening full of completing my to-do list ahead.

on top of just coming back from Austin...

4 months ago
14

your 2026 cultural reset

we are SO back.

I say that a lot, but if there’s ever an especially applicable time to use that phrase, it’s now. with something as small as the flip of a calendar page, I really do feel, well, different.

maybe it’s the two weeks away f...

4 months ago
15

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  • dakota rae lowe

    head of social + writing about it. new york lover girl.

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