Following the Yuan
Yaling Jiang, Junjie Wang, Amber Zhang, Rachel, Rongrong Zhuge, Richard WhiddingtonGet on-the-ground 'color' in China beyond the earnings calls and market reports.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 177 | Subscribers | Read | chineseconsumers.news |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Life in China: When economic indicators and lived experience diverge | Following the Yuan
Editor’s note: Like the U.S. this year and Japan in early 2000s — where economic indicators from GDP to the stock market point upward, it’s not necessarily translated to optimism on the ground. This reported essay sheds light on individuals...
⛷️ Consumer news digest: Condom sales slump, skiing on budget, “90-year-old high energy girl” + 11 more updates
The brands we mentioned in this issue are: Jissbon, RedNote, RedPine, Pandora, Laopu Gold, Richemont, PopMart, Haidilao, Mannings, Jing (herbal spirits), Mixue, Ferrari
How fire tests China’s consciousness
From Urumqi fire to Hong Kong fire, how human tragedies test consciousness of the people, society, and systems behind them.
🔫 Pop Mart's slip-ups during rapid expansion, and 12 other consumer market updates | Following the Yuan
Brands mentioned: JD.com, Tmall, INS Land, Starbucks, Pop Mart, Mardi, ADERERROR, Anta, Rapha, Crispi, Li-Ning, Didi, Douyin
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Authors
The writers behind this newsletter.
Using my training in translation and journalism for independent China research. The biggest China trend nerd. Co-founder of events nonprofit People's Square.
Experienced business reporter. Ex-Vogue Business Senior China Editor.
Follow me for data-driven insights on China
freelance writer and former editor @Vice China. My substack, 3rd Culture Kids, explores the intimate intersection between art and culture in China. #chinglish
writer, designer, researcher
Brooklyn-based writer.
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