Force Multipliers
Amanda MalkoA blog about force multipliers - techniques and tips that have an outsized impact on success in business and in life. Written by a three-time Chief Marketing Officer.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 8 | Subscribers | Read | amandamalko.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Lessons Learned from a Year of Family First
In early 2023, I stepped away from full-time executive roles to spend more time with my young son and focus on his health journey. I spoke openly about this decision, and received a lot of interest (and no shortage of surprise) when announc...
Getting Unstuck: To tackle big problems, change your environment
When I was a kid, my dad used to request “meetings” with me whenever he had a big topic or life lesson to discuss. Meetings with my dad were serious conversations that usually resulted in life changes or perspective shifts. I still remember...
Why marketers need to get back to the 4Ps in 2024
Historically, marketing has been a key growth driver for companies and the function leading go-to-market strategy. For decades, the function of “Marketing” included what Jerome McCarthy in the 1960s titled “the 4Ps” – Product, Price, Promot...
How to create a marketing plan that actually works
It’s that time of year - when annual plans get finalized and the work begins. It’s my favorite time of year because, as much as I love good strategic planning, there’s nothing quite like the momentum of a team coming together to do. the. wo...
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Authors
The writers behind this newsletter.
3X CMO and leader at one of the "Most Influential Agencies of the Decade." Advisor and force multiplier for tech CEOs and their teams.
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