HyperGrowth Partners
~G~, GontoThe most opinionated and bleeding-edge growth and go-to-market playbooks for B2B SaaS. Step-by-step, in-depth, and including the latest (AI) tools.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 39 | Founded | 3 years ago | Last Issue | 13 days ago |
| Active | |||||
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playbooks.hypergrowthpartners.comLatest Issues
Your Website Needs an Agent-First Surface
Most websites are still built for a human sitting in front of a screen.
That made sense for the last 20 years. A user would land on your homepage, read your hero section, click a Sign up CTA, go through onboarding, and eventually land in t...
Stop Avoiding Conflict. Start Growing Through It.
Most companies treat conflict between teams like a bug that needs fixing.
They’re wrong.
Thanks for reading HyperGrowth Partners! Subscribe for free to receive new posts and support my work.
At Auth0, we designed our growth org to create...
The End of Browsers: The E-Commerce frontend is Dead
This is part of my series on how AI will probably rewire teams, careers, and GTM. Today: e-commerce. It’s a forecast exercise, so do reach out if you have a different view on the future!
We are all seeing the shift in traffic to ChatGPT, a...
Effective Craziness: The New Growth Methodology
I was 17 when Apple’s “Think Different” campaign hit.
Those black-and-white portraits of Einstein, Gandhi, and Picasso with that unique voiceover: “The people who are crazy enough to think they can change the world are the ones who do.”...
CMO Turnover Every 18 Months Isn't a Hiring Problem. It’s System Failure
Most CMOs are terrible.
Talk to most earlier stage startup founders and you'll hear the same story:
"We need to find a better CMO."
Your last one lasted 14 months. The one before that made it 18 months.
The search firm promises th...
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Authors
The writers behind this newsletter.
Co-Founder and GP @HyperGrowthP | Ex VP Growth @Segment @Drift @Gorgias Advisor to B2B SaaS Startups | Speaker | Investor | Doing Internet since 97
GTM Advisor to B2B SaaS at Hypergrowth Partners. Advisor to Vercel, Retool, Neon.tech, and others. Ex SVP, Marketing Auth0 & Interim CMO at Vercel. GSDer \ud83d\udcdd. Software Engineer at ❤️.
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