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Sell It Like You Mean It

Jan Benedikt Mundorf

you'll receive a weekly email from me breaking down a different sales tactic or strategy that works for me

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues63Founded4 years agoLast Issue7 days ago
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Latest Issues

The Pattern In 260 Closed Deals

Last week I did something I’ve been avoiding for years.

I went back through every deal I’ve closed.

All 260 of them.

Four years of wins.

One Google Sheet and Claudeeeee.

Way too much espresso.

I expected to find something clever.

Som...

7 days ago
5
1

Stop Leaving Your Calls Without This

I had what I thought was a perfect call.

45 minutes with the VP of Operations and the CFO.

Both engaged.

Both asking good questions.

Both saying things like “This really solves our problem.”

I hung up feeling great.

I sent a follow-up...

14 days ago
7

Why Copying the Best Performer Won’t Cut It

When I was a junior AE, there was one person everyone wanted to be like.

Let’s call him Marcus.

Marcus was closing 180% of quota.

Marcus had a 52% close rate.

Marcus made it look easy.

So I did what seemed logical.

I copied him.

I re...

21 days ago
4

How to Build Trust in Sales

Three years into my AE career, I lost a deal I should have won.

Better product.

Better price.

Better timeline.

The competitor had none of those things.

But the prospect chose them anyway.

When I asked why, they said something that stu...

a month ago
6

What Happens in Your Brain When You Lose a Deal

Last month I lost a deal I was certain would close.

$90K contract. Nine months of work. All the signs pointed to yes.

The email came on a Tuesday: “We’re going in a different direction.”

I remember the exact moment.

My chest got tight....

a month ago
5

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  • Jan Benedikt Mundorf

    Ex-hockey player turned SaaS enthusiast with a passion for developing people, constant learning, and drive to win as a team. 9.5 of 10 times I am optimistic, and love to face challenges with a big smile on my face.

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