
you'll receive a weekly email from me breaking down a different sales tactic or strategy that works for me
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 63 | Founded | 4 years ago | Last Issue | 7 days ago |
| Active | |||||

Last week I did something I’ve been avoiding for years.
I went back through every deal I’ve closed.
All 260 of them.
Four years of wins.
One Google Sheet and Claudeeeee.
Way too much espresso.
I expected to find something clever.
Som...
I had what I thought was a perfect call.
45 minutes with the VP of Operations and the CFO.
Both engaged.
Both asking good questions.
Both saying things like “This really solves our problem.”
I hung up feeling great.
I sent a follow-up...
When I was a junior AE, there was one person everyone wanted to be like.
Let’s call him Marcus.
Marcus was closing 180% of quota.
Marcus had a 52% close rate.
Marcus made it look easy.
So I did what seemed logical.
I copied him.
I re...
Three years into my AE career, I lost a deal I should have won.
Better product.
Better price.
Better timeline.
The competitor had none of those things.
But the prospect chose them anyway.
When I asked why, they said something that stu...
Last month I lost a deal I was certain would close.
$90K contract. Nine months of work. All the signs pointed to yes.
The email came on a Tuesday: “We’re going in a different direction.”
I remember the exact moment.
My chest got tight....
Subscribers, engagement, traffic and sponsorship for Sell It Like You Mean It.
| Subscribers | Engagement | 71 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Ex-hockey player turned SaaS enthusiast with a passion for developing people, constant learning, and drive to win as a team. 9.5 of 10 times I am optimistic, and love to face challenges with a big smile on my face.
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