Reletter
Artwork for The AI Ad Economy

The AI Ad Economy follows the money as AI transforms how brands and retailers reach consumers.

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Artwork for The AI Ad Economy

Latest Issues

When AI Recommends a Brand, Who's Paying?

Hello from Advertising Week New York. One question has been on my mind for the past couple of weeks: “What does it mean when an AI conversation becomes an ad?” In today’s issue, guest writer Pete Blackshaw, co-founder and CEO of BrandRank.a...

9 days ago

Meet the Shoppers Who Trust AI to Make Decisions

Hello from Seattle. I just got back from Amazon unBoxed, Amazon’s annual conference for advertisers. The biggest news for me was a new AI ad product, Brand Conversations. Read my POV on LinkedIn.

Today I’m excited to share new research fro...

16 days ago
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AI Wants In. Retail Media Isn’t Sold

Hello from the RetailClub AI Festival in Huntington Beach CA! Today, I’m moderating an interactive discussion called “When Chat Becomes the Channel: Advertising in the Age of AI Assistants.” Look for my takeaways from RetailClub on LinkedIn...

23 days ago
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What Kind of Media Channel Is AI, Anyway?

Hello from Palo Alto! On Tuesday I spoke at Ascendant Network’s Digital Ascendant conference, and yesterday and today I’m attending Ascendant’s Retail Media Network Americas Boot Camp. AI has been a huge topic of conversation across both ev...

a month ago
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3

I Tested Muse, Meta’s Agentic Commerce App

Hello from Seattle! Last night I went to the Seattle Seahawks’ season opener. My ears are ringing and my voice is shot.

Earlier in the day, I spent time poking around Meta’s new agentic commerce app, Muse. I’ve been pretty critical of Met...

a month ago
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Audience Metrics

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  • Debra Aho Williamson

    The AI Ad Economy explores how ads are evolving in AI systems and how consumer AI behaviors are reshaping marketing strategies.

  • IDIL CAKIM
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