Reletter
Artwork for The AI Ad Economy

The AI Ad Economy

Debra Aho Williamson

The AI Ad Economy follows the money as AI transforms how brands and retailers reach consumers.

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Substack
PricingOnly free issuesPublishesWeekly
Issues38Founded9 months agoLast Issue3 days ago
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aiadeconomy.substack.com
Artwork for The AI Ad Economy

Latest Issues

What Will ChatGPT Advertising Grow Up to Be?

Hello from Seattle, where I’m enjoying the last few 80-degree days before it turns cooler by working outside as much as I can. Today I’m analyzing OpenAI’s 6-month old advertising baby: what we’ve learned so far and what lies ahead.

Also:...

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The Most Surprising AI User on Our Savannah Trip

Me, my dad and my daughter in one of Savannah’s historic squares

Hello from Seattle! Ever since my daughters were young, my dad and I have taken them—individually—on “father-daughter-granddaughter” trips. This week’s issue is all about our...

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Should Marketers Advertise to AI Agents?

Hello from Seattle! This past weekend I went to Victoria BC with a few girlfriends. We were having lunch at a tiny Japanese restaurant, and as we were getting up to leave I saw my former eMarketer colleague Karin von Abrams, who was also vi...

17 days ago
3

Here’s How Leading Tech Firms View the State of the AI Ad Economy

Hello from the Greenwood branch of the Seattle Public Library. I’ve been out at appointments and I’m already over-caffeinated, so I popped in to work on this newsletter. Can’t remember the last time I set foot in a library, but it’s ironic...

24 days ago
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Did OpenAI just reveal plans for an ad network?

Hello from Seattle! Here’s what’s inside The AI Ad Economy today:

  • Did OpenAI just reveal plans for an ad network? A job posting—which was edited after a reporter inquired about it—has some very interesting tea leaves.

  • The numbers...

a month ago
7

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  • Debra Aho Williamson

    The AI Ad Economy explores how ads are evolving in AI systems and how consumer AI behaviors are reshaping marketing strategies.

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