Lively, varied, IACP Award-winning reports on Cocktails, Food, Travel and Culture, with a personal touch, from Robert Simonson, longtime cocktail writer for The New York Times and James Beard-nominated drinks writer.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 505 | Founded | 5 years ago | Last Issue | 6 days ago |
| Active | |||||
Read this Newsletter
robertsimonson.substack.comLatest Issues
At Home With: The Black Lagoon Room
It should come as no surprise that we love home bars at The Mix. In this feature we spend some time At Home With home-bartenders, bartenders, bar owners, homeowners and writers in their home bars. Some bars are in basements, some not, but e...
The Cocktail Colloquy: The Martini Now—Garrett Oliver
Photo by Shannon Sturgis
This is the second edition of a new essay series we are calling The Cocktail Colloquy: The Martini Now. We asked a collection of writers and thinkers who we respected—people with a track record of writing about the...
The Cocktail Colloquy: The Martini Now
We don’t do guest posts on The Mix and never have, since the newsletter bowed back in January 2022. If you read something in these pages, it’s either me, Robert, or my co-founder Mary Kate.
But some offers are too attractive to pass up....
All You Need to Know About the 2026 Martini Expo in Chicago
Martinis, anyone?
Tickets are on sale now! Get them here!
Get Ready for The Martini Expo in Chicago!
I know that right now, this week, every cocktail maven’s mind is on Tales of the Cocktail and every cocktail maven’s body is in New...
The New Orleans 40 (2026 Edition)
Ahead of Next Week's Tales of the Cocktail Convention, Here Are The Mix's Drinking Recommendations.
The New Orleans 40
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Mix with Robert Simonson.
| Subscribers | Engagement | 80 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where The Mix with Robert Simonson ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 2.9k | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #119 |
Authors
The writers behind this newsletter.
Award-winning career journalist and author of several books. He writes about cocktails, spirits and bars for The New York Times and others.
Managing Editor, photographer and sometimes writer for The Mix and The Milwaukee Mix.
Social
Frequently Asked Questions
How can I access the email archive for The Mix with Robert Simonson?
You can find recent issues that have been published by The Mix with Robert Simonson on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The Mix with Robert Simonson have?
To see how many people subscribe to The Mix with Robert Simonson, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The Mix with Robert Simonson?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The Mix with Robert Simonson as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The Mix with Robert Simonson?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The Mix with Robert Simonson using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The Mix with Robert Simonson?
Scroll up to where it says Related Newsletters to see other publications like The Mix with Robert Simonson. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The Mix with Robert Simonson?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.