Sam's Marketing Meditations
Sam KuehnleA weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 121 | Founded | 3 years ago | Last Issue | 8 days ago |
| Active | |||||
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samkuehnle.comLatest Issues
The person nobody listens to
Early in my career I noticed something interesting as I’d sit in on large departmental meetings.
95% of the meeting was filled with talking from individuals who didn’t seem to have any real point to make, but felt the need to speak frequen...
Marinate > iterate
Last week I wrote about some learnings I picked up from David Ogilvy’s Confessions of an Advertising Man + put a post up on LinkedIn specifically about his “parade vs. standing army” quote:
Well, let’s just say this one clearly resonated...
5 principles from Ogilvy
We’re back for part 2 of my unpacking the marketing, copywriting, + offers rabbithole I’ve gone down recently. (Here’s part 1 from last week in case you missed it)
As part of this rabbithole tour, I’ve been going through the classics: Clau...
Claude Hopkins' 1.46% CTR principle
Over the past month I’ve been going down a copywriting + offers rabbithole. More specifically, the rabbithole around the timeless principles of doing this well, NOT some clickbaity form of “HoW tO cOpYwRiTe N gEt LeAdZ iN 2026” from someone...
Burnout, HRV, + why averages don't work
My HRV (heart rate variability) was nosediving from January to June. For those of you who don’t spend their free time geeking out on health research + data tracking, HRV is effectively a measure of your autonomic nervous system’s balance (A...
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The writers behind this newsletter.
Goes deep on all things demand generation, revenue growth, working with execs, and everything in between. VP of Marketing at Loxo. Join the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/
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