What Made You Decide That?
Todd HassenfeltWhat Made You Decide That? tries to bring a CPG operator perspective to how make more quality decisions with momentum. I pressure-test new ideas and challenge accepted thinking with a focus on what brands should actually do differently.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 27 | Founded | 5 months ago | Last Issue | 6 days ago |
| Active | |||||
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toddhassenfelt.substack.comLatest Issues
Are pre-AI productivity metrics the issue vs AI not providing desired results
TechRadar has an interesting article on the Gartner report indicating that most companies are not seeing the productivity gains nor savings goals from using AI
An excerpt from the article says:
“Gartner’s report is the latest to urge c...
QuoteTaker (formerly What Did You Miss?) Best quotes, insights, and provocative statements from 350+ articles & reports (Oct 19-26, 2026)
As we continue to build this subjective assessment of the best, most provocative, debate worthy, and more types of quotes, insights and reports from last week’s industry news, posts, and articles, we really appreciate the feedback received...
TL;DL (Too Long; Didn't Listen)
Thank you everyone for the robust replies to this TL;DL weekly help guide on what is being said in the industry that can help you by department, see both sides of topics discussed, and more! Connect with your teams and learn about depts qui...
RedVest Media at Wrigley Field: Moneyball or Just a Good Baseball Story for Podcasts?
With the MLB World Series underway and looking like an exciting series with 2 small market teams (Milwaukee Brewers vs Tampa Bay Rays), it made me want to go back to look at all the hoopla of the Ace Hardware RedVest 2027 Media Upfront even...
What Did You Miss? Best quotes, insights, and provocative statements from 250+ articles & reports (Oct 12-19, 2026)
As we continue to build this subjective assessment of the best, most provocative, debate worthy, and more types of quotes, insights and reports from last week’s industry news, posts, and articles, we have made some initial changes. These ch...
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Authors
The writers behind this newsletter.
Todd Hassenfelt is a CPG and digital commerce leader who writes about the decisions shaping retail media, retail AI, digital commerce, content, organizational capability, and business growth.
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